Mars Research is dedicated to providing quality Market Research Services in a responsible and professional manner
With over 30 years of service, Mars Research is one of the most trusted data collection companies in South Florida.
We strive to offer a customized product – at Mars Research one size does not fit all.
Our Research Process Produces Results
RESEARCH OBJECTIVES
Identify and define marketing opportunities and problems.
DESIGN METHODOLOGY
Generate, refine + evaluate marketing actions.
DATA COLLECTION
Reliable samples screened by experienced recruiters.
ANALYZE & INTERPRET
Unbiased, secure + confidential research solutions.
REPORT FINDINGS
Actionable insights = educated decision-making.
At Mars Research we strive to offer a customized product.
Successful research techniques begin with understanding the specifications of our clients. Our research provides reliable and concise data on consumers, professionals and businesses, as well as a full range of special target audiences. Committed to identifying market opportunities, next steps and pitfalls that impact your marketing and business strategies, our team of experts offer reliable insights that drive valuable return on investment. Mars Research offers a range of services that span across all aspects of the research process.
CREATIVITY LEADS TO INNOVATION
Mars Research offers a comprehensive range of services that encompass all aspects of the research process. Through the systematic and objective identification, collection, analysis, dissemination and use of information we identify opportunities that may impact your marketing and business strategies based on reliable insights that drive valuable return on investment.
We offer custom solutions for all of your qualitative and quantitative research needs including custom research design, data collection, recruitment, statistical analysis and reporting. Mars Research works closely with clients to plan each project, design the research, analyze the findings and present a report that draws concrete conclusions and makes actionable recommendations. Mars analysis is designed to go beyond basic description and is used to bring new products to market, position advertising and measure its effectiveness, create new customer development strategies and build customer loyalty.
Mars Research #1 Marketing Research Services
Focus Group Facilities
Located in Fort Lauderdale, FloridaFocus Group Facilities
Our upscale Ft. Lauderdale Focus Group facility offers a large conference room, spacious client viewing, video steaming and a professional team of recruiters that can tackle any project
Sensory Research
Sensory Research
Mars Research conducts sensory evaluation for a wide range of clients. Testing completed at our CLT Testing facility or respondents can be directly recruited to a client’s location.
Usability Studies
Usability Studies
Our state of the art usability testing lab that allows clients to clearly observe and evaluate the testing on any type of interactive product including: websites, interactive software, hand-held devices, paper prototypes, ATMs, kiosks, automated voice response systems and more.Online Research
Online Research
Collecting data online via phones, tablets or computers is a fast and effective wat to capture consumer insights as well as immediate feedback following a user’s experience or transaction.
Multicultural Ethnic Studies
Multicultural Ethnic Studies
Companies must know their consumers are figure out the best way to reach them. Our Ethnic Research pinpoints certain groups based on their race, national origin or distinctive cultural patterns.